Matt Orser, VP of Creative at Nutrabolt “Stop calling it an in-house agency.”
Matt Orser has built creative teams at Dollar Shave Club, Frida and now Nutrabolt. In this episode, he talks about why he dislikes the term “in-house agency,” what it takes to build a strong creative department from the inside, how AI is changing the work, and what it was like to be at Dollar Shave Club when the company sold for $1 billion.